Coupons

Create coupon codes in Bunny for percentage or fixed amount discounts at checkout, with redemption limits and end dates.

Coupons can be a great way to drive urgency to purchase or to increase loyalty of existing customers. Bunny’s coupons are based on codes that you distribute to a wider audience who can then redeem the same code for a discount at the time of purchase.

Coupon form with name, code, Percentage type, redemption maximum, count, end date and description

Coupon edit

Coupon nameLink to Coupon name section

The coupon name is what will appear on the checkout summary and the invoice.

ActiveLink to Active section

Only active coupons can be applied. Turn this off to stop a coupon from being used without deleting it.

Coupon codeLink to Coupon code section

This is a short code that the user will enter on the checkout summary page. Ideally, this should be something short and memorable, such as WINTER2023 or TECHCRUNCH.

Coupon typeLink to Coupon type section

Bunny supports two types of codes:

  • Percentage - a percentage will be subtracted from the total purchase amount.
  • Amount - a fixed amount will be subtracted from the total purchase amount. If the amount of the coupon is greater than the purchase, the checkout will complete with a zero amount and the remaining value of the coupon will be discarded. The currency of the coupon must also match the currency of the purchase.

Discount periodsLink to Discount periods section

How many billing periods the discount applies to. Enter 1 for a one-time discount, 2 or more for a discount that recurs for that many periods, or leave it blank for a discount that never ends.

Redemption maximumLink to Redemption maximum section

Controls how many times a coupon code can be redeemed.

Redemption countLink to Redemption count section

Shows how many times the coupon has been redeemed.

Redemption end dateLink to Redemption end date section

Determines the last date where the coupon can be used.

DescriptionLink to Description section

This field can be used for internal notes about the coupon and will not be displayed to the customer.