Trials

The Trials dashboard shows where Bunny trials come from by country and state, which products and plans are trialed and how they convert.

The Trials dashboard allows you to analyze how trials perform in Bunny, i.e. which countries and states they originate from, which products and plans are trialed and how they convert over time.

Trials can either be created by users via quotes or via Bunny’s GraphQL API. For trial to be correctly mapped to a country or state, they must contain account address details.

Trials dashboard with converted trials, conversion rate, days to convert, abandonment rate and trials by country and US state

You can use campaigns to track which marketing effort generated the trial, for example website, newsletter, social media or partner activity.